eCommerce

Merchants seek to find and retain good customers, without declining genuine customers who might trigger their risk profiles. TruNarrative shows which are your hero customers from the villains.

eCommerce, Markets
Application Fraud | Easy to configure

What is it?

A dynamic and modern sector undergoing constant change through innovation. As a cornerstone of the digital world, eCommerce faces many growth opportunities. Yet even expansion won’t eliminate the need for eCommerce to prove to the world that it is a secure, robust and an easier way of doing business.

How it works

eCommerce spreads and evolves because society demands it. Increased demand for mobile commerce, people’s wish for instant gratification, and the opening up of new, emerging markets each play a role in the rise of eCommerce. Yet it falls to eCommerce providers to prove they can be trusted to meet these demands. eCommerce business must protect their customers from fraud and cyber risk whilst creating great journeys for genuine customers to trade safely and openly.

Why simplifying safe commerce matters

Simplifying safe commerce is mission-critical for eCommerce. The only thing inhibiting the continued grow of eCommerce is safety. eCommerce earns its leading place by proving itself trustworthy. This means demonstrating that its mechanism can protect, cherish and enhance our individual identities.

Meeting the needs of eCommerce 

Enable great customer journeys

In TruNarrative you prioritise good, genuine customers and provide them safe passage.

Understand customers’ individual behaviour 

You can create targeted strategies to spot fraud early whilst treating VIP customers with respect.

User-friendly case management

System shows everything in one place. The unified platform allows you to effectively prioritise and manage those high-value orders to meet the demands of your customers.

Tackle multiple types of fraud

The TruNarrative platform addresses all major types of eCommerce fraud including Identify theft, chargeback fraud, merchant fraud and affiliate fraud.

Multi-layered fraud detection process

Reduce fraud in real-time throughout the payment lifecycle. The TruNarrative fraud detection process automates the analysis of rule and scorecard optimisation and predicts future risks using machine learning.

Balancing human and machine

Choose to be in control of these changes through our white box machine learning approach; you decide whether to adopt the changes our system suggests.

Enable cross-border trade

Using our Identity Verification journey you can access new markets quickly with the knowledge you have a tool which understands the local data requirements which will safeguard your customers.

Software-as-a-service approach 

We are agile and we scale quickly with your business. You can connect the service swiftly, so you’ll see quick returns. Rule changes comes via configuration not coded, meaning you always stay a step ahead without waiting on your IT team or costly third-party consultants.

The ideal configuration for eCommerce

ID Verification

ID Verification

ID Verification using the TruNarrative platform is better, faster, global and more reliable to help increase efficiency.

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KYC

KYC

TruNarrative have combined smooth workflow with robust data services and efficient case management to help you tackle KYC challenges head on.

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Transaction Fraud

Transaction Fraud

TruNarrative combines rules, data, machine learning and human intuition to prevent fraud that occurs during a customer transaction or interaction.

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AML Monitoring

AML Monitoring

A flexible rules engine, machine learning and efficient case management system lie at the heart of the TruNarrative solution for AML Monitoring. Ensuring you comply whilst keeping cost low and transactions smooth.

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Behavioural Monitoring

Behavioural Monitoring

In safe commerce, you spot your good customers faster while weeding out villains more easily. Using behavioural monitoring from TruNarrative, you can understand and spot high-value customer behaviour patterns then differentiate their experience.

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Consortium

Consortium

Sharing insight across organisations is proven to be more effective than working alone or in silos. Our platform allows you to securely share and communicate across peer groups and geographies.

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Machine Learning

Machine Learning

Machine Learning and human insight combine in the most advanced solution. Human judgement contributes throughout.

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App Store - Partner Apps

App Store

The world is awash with Big Data. With endless apps ready to use, inside TruNarrative, you can find new suppliers in the app store, or ‘bring your own’ valued supplier or service and integrate them in minutes.

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