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A dynamic and modern sector undergoing constant change through innovation. As a cornerstone of the digital world, eCommerce faces many growth opportunities. Yet even expansion won’t eliminate the need for eCommerce to prove to the world that it is a secure, robust and an easier way of doing business.
eCommerce spreads and evolves because society demands it. Increased demand for mobile commerce, people’s wish for instant gratification, and the opening up of new, emerging markets each play a role in the rise of eCommerce. Yet it falls to eCommerce providers to prove they can be trusted to meet these demands. eCommerce business must protect their customers from fraud and cyber risk whilst creating great journeys for genuine customers to trade safely and openly.
Simplifying safe commerce is mission-critical for eCommerce. The only thing inhibiting the continued grow of eCommerce is safety. eCommerce earns its leading place by proving itself trustworthy. This means demonstrating that its mechanism can protect, cherish and enhance our individual identities.
Enable great customer journeys
In TruNarrative you prioritise good, genuine customers and provide them safe passage.
Understand customers’ individual behaviour
You can create targeted strategies to spot fraud early whilst treating VIP customers with respect.
User-friendly case management
System shows everything in one place. The unified platform allows you to effectively prioritise and manage those high-value orders to meet the demands of your customers.
Tackle multiple types of fraud
The TruNarrative platform addresses all major types of eCommerce fraud including Identify theft, chargeback fraud, merchant fraud and affiliate fraud.
Multi-layered fraud detection process
Reduce fraud in real-time throughout the payment lifecycle. The TruNarrative fraud detection process automates the analysis of rule and scorecard optimisation and predicts future risks using machine learning.
Balancing human and machine
Choose to be in control of these changes through our white box machine learning approach; you decide whether to adopt the changes our system suggests.
Enable cross-border trade
Using our Identity Verification journey you can access new markets quickly with the knowledge you have a tool which understands the local data requirements which will safeguard your customers.
We are agile and we scale quickly with your business. You can connect the service swiftly, so you’ll see quick returns. Rule changes comes via configuration not coded, meaning you always stay a step ahead without waiting on your IT team or costly third-party consultants.